{"product_id":"directions-color-onyx","title":"Color #Onyx","description":"\u003cp\u003eThe Directions Color #Onyx is a semi-permanent hair dye in an intense deep black shade with a stunning high-shine finish. This powerful color creates a sleek, mirror-like effect and instantly adds depth, intensity, and elegance to any hairstyle. Perfect for anyone looking for a striking black hair color with maximum impact.\u003c\/p\u003e\n\u003cp\u003eThe formula is ready to use straight from the jar and contains no ammonia, peroxide, or PPD, meaning it colors without damaging the hair. Thanks to its conditioning and nourishing properties, hair remains soft, smooth, and shiny. For the most intense and even color result, it is recommended to apply the dye to light or pre-lightened hair, where the deep black shade truly comes to life.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThis hair dye:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003esemi-permanent hair dye\u003c\/li\u003e\n\u003cli\u003eintense deep black shade\u003c\/li\u003e\n\u003cli\u003ecreates a mirror-like shine\u003c\/li\u003e\n\u003cli\u003emaximum color intensity\u003c\/li\u003e\n\u003cli\u003esleek and elegant appearance\u003c\/li\u003e\n\u003cli\u003eready to use\u003c\/li\u003e\n\u003cli\u003econtains no ammonia\u003c\/li\u003e\n\u003cli\u003econtains no peroxide\u003c\/li\u003e\n\u003cli\u003econtains no PPD\u003c\/li\u003e\n\u003cli\u003econditions and nourishes the hair\u003c\/li\u003e\n\u003cli\u003eleaves hair feeling soft and shiny\u003c\/li\u003e\n\u003cli\u003esuitable for light and pre-lightened hair\u003c\/li\u003e\n\u003cli\u003eperfect for a bold black look\u003c\/li\u003e\n\u003cli\u003evegan\u003c\/li\u003e\n\u003cli\u003ealcohol free\u003c\/li\u003e\n\u003cli\u003efragrance free\u003c\/li\u003e\n\u003cli\u003esulfate free\u003c\/li\u003e\n\u003cli\u003ecruelty free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e---\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (And) Cetearyl Alcohol, Ceteareth-20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, Basic Blue 99, Basic Yellow 57, Basic Red 76.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eContents:\u003c\/strong\u003e 100 ml.\u003c\/p\u003e\n\u003cp\u003e---\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply the color evenly to dry hair using a brush or your hands (wear gloves).\u003c\/li\u003e\n\u003cli\u003eMake sure every strand is fully covered.\u003c\/li\u003e\n\u003cli\u003eLeave the hair dye on for 15 to 30 minutes for an intense result.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with cold water until the water runs clear. Do not use shampoo.\u003c\/li\u003e\n\u003cli\u003eDry and style your hair as desired!\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Directions","offers":[{"title":"Default Title","offer_id":57774449918335,"sku":"DIR-33526","price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0859\/0275\/4068\/files\/directions-color-onyx-71412542243199.png?v=1781795595","url":"https:\/\/www.boozyshop.co.uk\/products\/directions-color-onyx","provider":"Boozyshop","version":"1.0","type":"link"}